Uphawu lwesibini lwe-NIO lwavezwa.Ngomhla we-14 kaMatshi, uGasgoo wafunda ukuba igama le-NIO yesibini ye-brand yi-Letao Automobile.Ukujonga kwimifanekiso esandul' ukuvezwa, igama lesiNgesi le-Ledo Auto yi-ONVO, i-N shape yi-logo ye-brand, kunye ne-logo yangasemva ibonisa ukuba imodeli ibizwa ngokuba yi-"Ledo L60".
Kuxelwe ukuba u-Li Bin, usihlalo we-NIO, wachaza i-brand connotation ye-"乐道" kwiqela labasebenzisi: ulonwabo lwentsapho, ukugcinwa kwendlu, kunye nokuthetha ngayo.
Ulwazi lukawonke-wonke lubonisa ukuba i-NIO ibhalise ngaphambili iimpawu zokuthengisa ezininzi eziquka i-Ledao, i-Momentum, kunye ne-Xiangxiang.Phakathi kwabo, umhla wesicelo sikaLetao nguJulayi 13, i-2022, kwaye umfaki-sicelo ngu-NIO Automotive Technology (Anhui) Co., Ltd. Ukuthengisa kunyuka?
Njengoko ixesha lisondela, iinkcukacha ezithile zohlobo olutsha ngokuthe ngcembe zivela.
Kumnxeba wamva nje wemivuzo, uLi Bin uthe uphawu olutsha lwe-NIO lwentengiso yabathengi abaninzi luya kukhutshwa kwikota yesibini yalo nyaka.Imodeli yokuqala iya kukhutshwa kwikota yesithathu kwaye ukuhanjiswa okukhulu kuya kuqala kwikota yesine.
U-Li Bin ukwaveze ukuba imoto yesibini phantsi kohlobo olutsha yiSUV eyakhelwe iintsapho ezinkulu.Ingene kwinqanaba lokuvula i-mold kwaye iya kuqaliswa kwimarike ngo-2025, ngelixa imoto yesithathu nayo iphantsi kophuhliso.
Ukujonga kwiimodeli ezikhoyo, ixabiso lemodeli yesibini ye-NIO kufuneka ibe phakathi kwe-200,000 kunye ne-300,000 yuan.
U-Li Bin uthe lo mzekelo uya kukhuphisana ngokuthe ngqo kunye neTesla Model Y, kwaye iindleko ziya kuba malunga ne-10% ngaphantsi kweTesla Model Y.
Ngokusekelwe kwixabiso lesikhokelo seTesla Model Y yangoku ye-258,900-363,900 yuan, ixabiso lemodeli entsha liye lancitshiswa nge-10%, oku kuthetha ukuba ixabiso lokuqala lilindeleke ukuba lihle liye kwi-230,000 yuan.Ixabiso lokuqala lemodeli yexabiso eliphantsi le-NIO, i-ET5, yi-298,000 yuan, oku kuthetha ukuba imodeli entsha yezinga eliphezulu kufuneka ibe ngaphantsi kwe-300,000 ye-yuan.
Ukuze ukwahlula kwiindawo eziphezulu zokubeka uphawu lwe-NIO, uphawu olutsha luya kuseka iindlela zokuthengisa ezizimeleyo.U-Li Bin uthe uphawu olutsha luya kusebenzisa inethiwekhi yokuthengisa eyahlukileyo, kodwa inkonzo emva kokuthengisa iya kusebenzisa ezinye zeenkqubo ezikhoyo emva kokuthengisa uphawu lwe-NIO."Injongo yenkampani ngo-2024 kukwakha inethiwekhi engaxhunyiwe kwi-intanethi engaphantsi kwe-200 yeevenkile zeempawu ezintsha."
Ngokumalunga nokutshintsha kwebhetri, iimodeli zophawu olutsha ziya kuxhasa itekhnoloji yokutshintsha ibhetri, enye yokhuphiswano olungundoqo lwe-NIO.I-NIO ithe inkampani iya kuba neeseti ezimbini zothungelwano lwamandla, ezizezi, inethwekhi ezinikeleyo ye-NIO kunye nenethiwekhi yokutshintsha amandla okwabelwana ngayo.Phakathi kwazo, iimodeli ezintsha zohlobo ziya kusebenzisa inethiwekhi yokutshintsha amandla okwabelwana ngawo.
Ngokutsho kolu shishino, iibrendi ezintsha ezinamaxabiso afikelelekayo ziya kuba sisitshixo sokuba i-Weilai inokubuyisela ukwehla kwayo kulo nyaka.
Ngomhla we-5 ka-Matshi, i-NIO ibhengeze ingxelo yayo yezemali yonyaka opheleleyo ka-2023. Ingeniso yonyaka kunye neentengiso zonyuka unyaka nonyaka, kwaye ilahleko yanda ngakumbi.
Ingxelo yezemali ibonisa ukuba kulo lonke u-2023, i-NIO iphumelele ingeniso ye-55.62 yeebhiliyoni zeeyuan, ukunyuka konyaka-ngonyaka nge-12.9%;ilahleko yonyaka wonke iye yanda ngakumbi nge-43.5% ukuya kwi-20.72 yeebhiliyoni zeeyuan.
Okwangoku, ngokwemiqathango yogcino lwemali, enkosi kwimijikelo emibini yotyalo-mali olucwangcisiweyo olufikelela kwi-US$3.3 yebhiliyoni ngamaziko otyalo-mali lwangaphandle kwisiqingatha sesibini sonyaka ophelileyo, oovimba bemali be-NIO benyuke baya kwi-57.3 yeebhiliyoni zeeyuan ekupheleni kuka-2023. Xa sijonga ilahleko yangoku. , U-Weilai usenexesha lokhuseleko leminyaka emithathu.
“Kwinqanaba lemalike eyinkunzi, i-NIO ithandwa yimali eyinkunzi eyaziwayo kumazwe ngamazwe, eye yanyusa kakhulu imali egciniweyo ye-NIO kwaye inemali eyaneleyo yokulungiselela 'imidlalo yokugqibela' ka-2025."Utshilo uNIO.
Utyalo-mali lwe-R&D luninzi lwelahleko ye-NIO, kwaye inomkhuba wokunyuka unyaka nonyaka.Ngo-2020 kunye no-2021, utyalo-mali lwe-NIO ye-R&D yayiyi-2.5 yeebhiliyoni zeeyuan kunye ne-4.6 yeebhiliyoni zeeyuan ngokulandelelana, kodwa ukukhula okwalandelayo kunyuke ngokukhawuleza, nge-10.8 yeebhiliyoni etyalwe kwi-yuan ka-2022, ukonyuka konyaka ngonyaka ngaphezulu kwe-134%, kunye notyalo-mali lwe-R&D kuma-202. iya kunyuka nge-23,9% ukuya kwi-13.43 yeebhiliyoni zeeyuan.
Nangona kunjalo, ukuze kuphuculwe ukukhuphisana, i-NIO ayisayi kunciphisa utyalo-mali lwayo.U-Li Bin uthe, "Kwixesha elizayo, inkampani iya kuqhubeka nokugcina utyalo-mali lwe-R&D malunga neebhiliyoni ezi-3 zeeyuan ngekota."
Kwiinkampani zezithuthi zamandla amatsha, i-R&D ephezulu ayiyonto imbi, kodwa umlinganiselo ophantsi we-NIO wegalelo-imveliso sesona sizathu siphambili sokuba kutheni ishishini liyithandabuza.
Idatha ibonisa ukuba i-NIO iya kuhambisa izithuthi ze-160,000 kwi-2023, ukwanda kwe-30.7% ukusuka kwi-2022. NgoJanuwari kulo nyaka, i-NIO yahambisa izithuthi ze-10,100 kunye neenqwelo ze-8,132 ngoFebruwari.Umthamo wentengiso usengumqobo we-NIO.Nangona iindlela ezahlukeneyo zokukhangisa zamkelwe kunyaka ophelileyo ukunyusa umthamo wokuhanjiswa kwexesha elifutshane, ukusuka kumbono wonyaka opheleleyo, i-NIO isehlulekile ukuhlangabezana neenjongo zayo zokuthengisa zonyaka.
Ukuthelekisa, utyalo-mali lwe-Ideal ye-R&D ngo-2023 iya kuba yi-1.059 yezigidi zeeyuan, inzuzo epheleleyo iya kuba yi-11.8 yeebhiliyoni zeeyuan, kwaye intengiso yonyaka iya kuba yi-376,000 yezithuthi.
Nangona kunjalo, ngexesha lenkomfa yenkomfa, u-Li Bin wayenethemba elikhulu malunga nokuthengiswa kwe-NIO kulo nyaka kwaye wayeqinisekile ukuba iya kubuyela kwinqanaba lokuthengisa ngenyanga ye-20,000 yezithuthi.
Kwaye ukuba sifuna ukubuyela kwinqanaba le-20,000 yezithuthi, uphawu lwesibini lubalulekile.
U-Li Bin uthe i-brand ye-NIO isaza kuhlawulela ingqalelo ngakumbi kwi-gross profit margin kwaye ayiyi kusebenzisa iimfazwe zexabiso ngokutshintshiselana nomthamo wokuthengisa;ngelixa uphawu lwesibini luza kulandela umthamo wokuthengisa kunomda wenzuzo enkulu, ngakumbi kwixesha elitsha.Ekuqaleni, ukubaluleka kobuninzi ngokuqinisekileyo kuya kuba phezulu.Ndiyakholelwa ukuba le ndibaniselwano ikwalicebo elingcono lomsebenzi wexesha elide wenkampani.
Ukongeza, uLi Bin ukwaveze ukuba kulo nyaka uzayo i-NIO iza kusungula uphawu olutsha ngexabiso leeyuan ezingamakhulu amawaka kuphela, kwaye iimveliso ze-NIO ziya kuba neemarike ezibanzi.
Ngowama-2024, njengoko igagasi lokuhla kwexabiso liphinda libetha kwakhona, ukhuphiswano kwimarike yeemoto luya kuba luqilima.Ishishini liqikelela ukuba imakethi yemoto iya kujongana nohlengahlengiso olukhulu kulo nyaka nangemva koko.Iinkampani zemoto ezintsha ezingenangeniso ezifana noNio kunye neXpeng akufuneki zenze naziphi na iimpazamo ukuba zifuna ukuphuma engxakini.Ukujonga kugcino lwemali kunye nokucwangciswa kophawu, i-Weilai nayo ilungiselelwe ngokupheleleyo kwaye ilinde nje idabi.
Ixesha lokuposa: Mar-19-2024